Friday, October 9, 2015

St. Louis Radio: CBS Radio, Blues Expand Deal

The St. Louis Blues and CBS RADIO’s St. Louis stations announced Thursday they have reached a multi-year broadcast rights agreement which will begin at the start of the 2015-16 season. The agreement expands the existing partnership between the Blues and CBS RADIO St. Louis, which includes Newsradio KMOX 1120 AM, KYKY 98.1 FM (Y98) and KEZK 102.5 FM.

The 2015-16 season marks the 41st year KMOX has served as the flagship radio station of the Blues. Under the new agreement, KMOX will continue broadcasting regular season and postseason games, select preseason games and a 30 minute pregame show. Y98 will also broadcast select Blues games as they have done in previous years.

One of the most significant changes under the agreement is the creation of new Blues-related programming on KMOX. In addition to existing game coverage, KMOX will introduce three new weekly shows during the season and will also carry a 30 minute Blues postgame show.

Blues broadcast team Chris Kerber and Kelly Chase will continue on-air coverage of Blues games on KMOX. Kerber and Chase will also be featured on new programming along with John Kelly, Darren Pang and Blues hall of famer Bernie Federko, among other Blues personalities. New shows will offer in-depth coverage of a variety of hockey-related topics including coaching strategy and a recap of weekly hockey news. Additional details about new programming will be announced at a later date.

The new agreement will also allow expanded marketing efforts between the Blues and each of CBS RADIO St. Louis’ three stations.

“KMOX is proud to be the home for St. Louis Blues Hockey for years to come,” said John Sheehan, Senior Vice President and Market Manager, CBS RADIO St. Louis.  “The change in Blues ownership has only strengthened our bond with the organization.  We are excited to align KMOX with the passionate ownership and leadership team at the Blues, and are honored to broadcast Blues Hockey on KMOX’s booming signal to help grow the Blues and NHL fan base across the St. Louis region and well beyond.”

No comments:

Post a Comment