Wednesday, September 25, 2013

TV Ratings: CBS and NBC Lead Opening Tuesday

Two networks dominated this opening Tuesday of 2013-14, CBS and NBC.

The returns of “NCIS,” “NCIS: Los Angeles” and “Person of Interest” led the Eye to victory in total viewers, while two more hours of “The Voice” ignited NBC demographically.

According to Marc Berman at Media Insights, the highly anticipated ABC drama “Marvel’s Agents of S.H.I.E.L.D.,” opened with 11.89 million viewers; A18-49: 4.6 rating/14 share, according to the fast affiliate results from Nielsen), and proved that three very different series – “S.H.I.E.L.D.,” “NCIS” and “The Voice” – can successfully co-exist in a time period.

Out of “S.H.I.E.L.D.,” new ABC sitcom “The Goldbergs” was sampled, but the launch of “Trophy Wife” slid by double-digit percentages at 9:30 p.m. and new alphabet net drama “Lucky 7” was DOA at 4.57 million viewers and a 1.3 rating/4 share among adults 18-49 at 10 p.m. According to Berman, most new series drop in the vicinity of 10 to 20 percent in week two.

Given the severity of the competition, the pickings were slim for competing Fox, which saw week two of new sitcoms “Dads” and “Brooklyn Nine-Nine” lose double-digit steam.

For the overall results by network and by each individual half-hour: Click Here.

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