Friday, March 25, 2011

Opinion: Liberal Bias at NPR?

Surveys show that millions of conservatives choose NPR, even with powerful conservative alternatives on the radio

From Steve Inskeep For The Wall Street Journal

Read more here.

Inskeep is co-host of NPR's "Morning Edition."

Also Must Read:

DAILY FINANCE: Guess Who's Making Money? NPR
The facts show that NPR attracts a politically diverse audience of 33.7 million weekly listeners to its member stations on-air. In surveys by GfK MRI, most listeners consistently identify themselves as "middle of the road" or "conservative." Millions of conservatives choose NPR, even with powerful conservative alternatives on the radio.

I've met an incredible variety of listeners in my travels. The audience includes students, peace activists, and American soldiers I met in Iraq. They're among many people in the military who rely on NPR's international coverage. When I was NPR's Pentagon correspondent, I discovered that it's a prize beat, because on every base you meet people who already know who you are. Many other Americans are listening in places like Indiana, my home state, or Kentucky, where I first worked in public radio. Not much of the media pays attention to the middle of the country, but NPR and its local stations do. Many NPR stations have added news staff as local newspapers have declined.

Conservatives in our diverse audience let us know when they disagree with our coverage—as do liberals, who've sent notes for years to advise me that I am conservative. Most listeners understand that we're all figuring out the world together, calmly and honestly, in an atmosphere of mutual respect.

NPR's audience keeps expanding because Americans want more than toxic political attacks. They want news. Think again of my colleagues in Libya, going forward to bear witness amid exploding shells. Is that liberal or conservative? Maybe it's neither. It's an honest and honorable effort to keep Americans informed.

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